There are several reasons why building owners should consider digital wayfinding systems to complement their physical wayfinding signage:
1. Immersive Virtual Experiences: Digital maps offer virtual experiences that can enhance the way people interact with a space. This technology allows for a more engaging and informative experience than static physical signs can provide when navigating complex spaces.
2. Rising Consumer Expectations: With technological advancements, people have come to expect real-time information and navigation aids. Digital wayfinding meets these expectations by providing up-to-date information and accessible maps with accessible features, such as voice-guided navigation making navigation smoother and more user-friendly.
3. Accessibility for All: Digital wayfinding improves accessible navigation for individuals with disabilities. Audio cues, wheelchair-accessible routes, and hazard detection are features that allow people with disabilities to navigate more efficiently and confidently.
4. Competitive Advantage: In an increasingly competitive business environment, using digital wayfinding and indoor maps can serve as a differentiator, providing an edge over competitors who may still rely on traditional signage that do not cater for people of all abilities.
5. Data-Driven Decisions: Digital wayfinding maps allow for better space planning and route optimisation, which is essential for efficient building management. They provide objective data that can be critical for decision-making processes. This can include but is not limited to, heat mapping, dead searches, search terms, and more!
6. Instant Gratification: Digital maps cater to the modern desire for immediate results and easy navigation, which physical signs cannot provide. Unlike static physical signs, indoor maps can deliver real-time information, voice-guided prompts, hazard detection, and more.
7. Complex Logistics: For complex buildings, digital maps can simplify logistics by providing dynamic routing and space optimisation, which is invaluable for businesses with intricate operations like warehouses.
8. Virtual Experiences: As more experiences move online, such as virtual tours, digital maps provide the geodata necessary for these virtual representations of physical spaces.
9. Integration with Real-Time Data: Digital maps can integrate real-time data feeds, making them more versatile and useful in various business and consumer contexts. This integration enhances wayfinding and adds value beyond traditional signage
These reasons highlight the multifaceted benefits of digital maps to compliment physical signage, especially in terms of adaptability, user experience, and operational efficiency.
For more information on integrating digital maps into your building, explore our BindiMaps App, BindiWeb, and our Kiosk system.
The BindiMaps App offers an accessible wayfinding experience directly on users’ smartphones, guiding people of all abilities through unfamiliar spaces.
BindiWeb extends this capability to desktop and mobile browsers, allowing users to pre plan there journey at home without needing to download an app.
Our Kiosk solution provides a fixed digital wayfinding station, ideal for public spaces and entry points, helping visitors find their way quickly and independently.
These solutions are designed to enhance accessibility and improve the overall wayfinding experience for everyone!
