The Importance of Accessibility in Shopping Centres

Snippet of BindiMaps app in action; with two screens on the image. The first screen on left shows map view to find directions- in the snipped the app is guiding the user to Shoe Emporium in Meadowland marketplace with notification on top mentioning, '!Careful: Escalators out of order.' The screen on right simultaneously shows how a user can enable audio prompts to get directions. The screens are placed on a red background.

People with a disability constitute a significant group of consumers. However, shopping centres may miss out on engaging these customers and providing an enjoyable shopping experience because of a lack of accessible indoor wayfinding and signage.

Vicinity Centres says BindiMaps highlights the importance of exploring inclusiveness

We’ve just received the following positive testimonial in a video interview with Nick Irvine, GM of Business Development, Energy and Media Partnerships for Australian retail property manager Vicinity Centres. Vicinity Centres is one of Australia’s leading retail property groups with a fully integrated asset management platform and $23 billion in retail assets under management across […]